If you’re looking to incorporate custom design work into your wedding day, I’ve got the perfect resource for you! Joni Lay, of Chocolate Butterbean, designs beautiful custom wedding stationery and signs. From lovely invitations to gorgeous signs for wedding decor, Chocolate Butterbean has it all! Learn more in the interview below …
How long have you been in business?
Chocolate Butterbean has been in business a year and a half.
What inspired you to start your business?
I have always had an interest in the wedding field, and as a creative person, I am constantly working on one project after another. When I got married three years ago, I truly loved every minute of planning our wedding and crafting details that made it special and unique to us and decided once the timing was right, I wanted to start my own business doing such projects full time. Once my husband and I decided we were ready, I left my former job and launched Chocolate Butterbean full time. I’m not happy if I don’t have a project on my hands and I absolutely love working with couples while they are planning one of the most important days of their lives!
Tell us why you think your business is successful.
For one thing, Chocolate Butterbean has a unique product offering – custom, handmade wedding signs created specifically for each client. I also try to infuse the stationery and paper goods with vintage, southern charm giving them a timeless quality with lots of personality.
What makes your business unique?
All stationery is custom designed for each client, and I offer a large range of sizes (up to 24” x 48”) along with custom designs for the wedding signs, which you really can’t find anywhere else.
Is there a particular niche you target?
I love working with a bride who wishes to make the details of her day match her unique taste and personality.
What is your company’s philosophy when working with wedding couples?
I want to know about them and ask for as much information on their day as possible such as pictures and inspiration they are using, their colors, the size, look and feel of the wedding, and any other details that make their relationship special.
How do you help couples customize their weddings?
After discussing the look and feel of their day with them and understanding their wants and needs, I present each client with at least three design options to choose from and then make revisions based on their feedback. In the end, they have a design that reflects their style and taste that they also had a hand in creating.
At what point in the planning process do you typically work with couples?
I normally start working with couples when they are ready to start ordering wedding stationery – about six to eight months in advance for save the dates, or four to six months for invitation suites, although I have had some clients contact me as early as two years out from their wedding date.
As a prominent wedding vendor in your area, are there other local vendors you would recommend to our brides and grooms?
My favorite local photographers – Dan and Anne Almasy. They are fantastic at weddings, and usually end up becoming friends with the couples they photograph. They are also always coming up with creative options for photographs – recently, they offered 15 minute mini-sessions at Piedmont Park!
Is there anything else you’d like to share about your business?
The wedding signs are created to be a design element not only for your wedding day, but also as a memento for years to come! Each sign is crafted by hand, with care, and the best signs are those that include elements or quotes that are special to the couple. I send each sign off with the hope that the couple will hang it in their home after the wedding as a reminder of the promises they have made to each other, and this sweet season in their life.
Here are just a few examples of the gorgeous design work that Joni does …
Tomorrow, Joni will be running a Chocolate Butterbean Giveaway here on WedLoft. Check back for the details and to enter for a chance to win!